Fashion


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adidas Originals has released some high quality photos of the upcoming PHARRELL WILLIAMS ‘Hu NMD’ sneaker. Making a powerful statement, the HU stands for Human Being, Human Race, Human Kind and Human Species. Skateboard P’s new kicks feature a white Boost midsole, a new adidas developed lacing system and more.

The limited edition shoes will be released on July 22 at a handful of boutiques and the Billionaire Boys Club flagship stores — retail price is set for $240.

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future reebok deal

He and Drake may have dropped the unofficial Jumpman anthem of 2015, but Future’s loyalty in the sneaker world now lies with Reebok. Over the weekend, the Atlanta rapper announced that he’d become the latest hip-hop star to sign an endorsement deal with Reebok, joining a roster that includes Kendrick Lamar, Cam’ron and Swizz Beatz.

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supreme-gucci

Guess who tapped Guwop for their new ad campaign? Streetwear kings Supreme grabbed up Gucci Mane for a new commercial — and what we hope is a new capsule collection. I think we can credit this move to Harmomy Korine, who is also working on a documentary about the Atlanta legend.

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frank-ocean-ck

Frank Ocean and Young Thug are the faces of Calvin Klein’s Fall 2016 global campaign. Announced via Snapchat on Tuesday (Jul. 5), the Grammy Award-winning singer and Atlanta phenom join a cast of entertainers, athletes, social media stars, models, and cultural icons that includes David Blaine, Kate Moss, Bella Hadid, James Rodriguez, Grace Coddington, Mo’ne Davis, Kacy Hill, Keith Ape, Tommy Genesis, Yung Lean, and more.

Shot by photographer and filmmaker Tyrone Lebon, Ocean speaks on what music is for him, as he roams around a vibrant vintage-themed ad. Meanwhile, Young Thug touches on how he feels there’s no such thing as gender when it comes to pushing limits when it comes to fashion.

The new campaign comes a week after a cryptic photo posted by Frank Ocean appears to reveal his long-awaited Boys Don’t Cry LP may arrive later this month.

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kanye-adidas-1

adidas and Kanye West are taking their business relationship to a new level, extending their partnership to a new long-term deal. Announced on Wednesday morning (Jun. 29), the sportswear company and Chicago designer/rapper have launched “adidas + KANYE WEST,” a new division with a team of designers and product managers creating footwear, apparel and accessories for all genders across street and sport under the YEEZY brand.

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asap rocky dior homme 1

Adding another notch to his evermore fashionable belt, A$AP Rocky has been tapped as the new face of Dior Homme. The Harlem rapper puts his good looks and elegant style to use as he models Dior’s Fall/Winter 16 campaign alongside Kids director Larry Clark, model Dylan Roques and French actor Rod Paradot.

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kicks

The upcoming sneaker culture based film KICKS is more than just a tale about violence and shoes. Starring rising actors Jahking Guillory and Christopher Jordan Wallace (Biggie’s son), the film digs deep into the dangers and real life situations associated with inner city life.

KICKS steps into theaters on September 9.

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beyonce CFDA Awards

After breaking records on the Billboard charts with her latest album, LEMONADE, Beyoncé continued to slay in the fashion world last night by collecting the Fashion Icon Award at the 2016 CFDA (Council of Fashion Designers of America) Awards at NYC’s Hammerstein Ballroom.

Decked out in a black wide-brimmed hat and sparkly Givenchy Couture suit, Queen Bey gave a powerful and inspiring acceptance speech about how fashion is “so much deeper than any brand name.” In a particularly moving moment, Bey recalled how her cash-strapped grandmother had to handcraft the uniforms at her mother’s Catholic school just to keep her mother in school.

Watch Beyonce’s full speech below…

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Rihanna

Some of today’s biggest stars invaded Sin City as the 2016 Billboard Music Awards took over the T-Mobile Arena in Las Vegas on Sunday night. Co-hosted this year by Ciara and Ludacris, the 2016 BBMAs featured performances by Rihanna, Justin Bieber, Ariana Grande, Pink, and Britney Spears. Celine Dion served as this year’s ICON Award recipient, while Madonna paid tribute to the late iconic Prince.

Before the main show kicked off, it was time for many of the night’s attendees to show off their stylish looks on the magenta carpet during arrivals. Rihanna, Ariana Grande, DJ Khaled, Ludacris, Ciara, Britney Spears and more stopped and posed for the cameras in some eye-catching outfits.

Check out the red carpet looks at the 2016 BBMAs below.

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Beyoncé

The stars are out on Monday night (May 2), as the 2016 Met Gala takes over the Metropolitan Museum of Art in New York City. Hosted by Anna Wintour, this year’s event is also co-hosted by Idris Elba, Taylor Swift, and Apple’s chief design officer, Jonathan Ive. The theme for this year’s extravagant soiree is “Manus x Machina: Fashion In An Age Of Technology,” as A-listers in entertainment and fashion posed for the cameras during red carpet arrivals.

Beyoncé, Nicki Minaj, Lady Gaga, The Weeknd, Nas, Ciara, Wiz Khalifa, Willow and Jaden Smith, Nick Jonas, Derek Jeter, and more showed off their pricey outfits, showing off their individual, and in some cases puzzling style. Louis Vuitton designer Nicolas Ghesquière, Karl Lagerfeld, and Miuccia Prada serve as honorary chairs for the Met Gala.

Check out photos from the red carpet below.

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