Sat 8 Jun 2013
Kevin Durant Reportedly Joining Jay-Z & Roc Nation Sports
Posted by Mr.North under Good For Hip Hop , Quotes[7] Comments
Jay-Z doesn’t play on the basketball court, but the rapper-mogul looks to have scored his biggest basket yet. Following recent signings of MLB All-Star Robinson Cano, WNBA standout Skylar Diggins, and NFL prospect Geno Smith, the Brooklyn-artist and his new Roc Nation Sports agency has landed NBA superstar Kevin Durant.
First reported by Sports Business Journal’s Liz Mullen, the four-time NBA All-Star and three-time NBA scoring champion has departed with agent Rob Pelinka of Landmark Sports to join Jay-Z’s company according to Yahoo! Sports. While the former Brooklyn Nets minority owner is divesting his shares to become an agent, he has yet to be certified by the National Basketball Players Association.
“KD doesn’t want a traditional NBA agent anymore,” a league source with knowledge of his thinking told Yahoo! Sports on Friday night. “He wants Jay-Z to handle his branding. …He had a chance to be with his idol and couldn’t say no.”
One the deal is complete, Roc Nation Sports will land what many feel is the second best player in the NBA.
Previously: Roc Nation Sports Signs NFL Rookie Geno Smith
June 8th, 2013 at 11:24 am
Don’t trust that camel, Kevin.
June 8th, 2013 at 2:10 pm
Don’t do it KD. What does Jay know about the sports world other than being a marketing ploy for the Brooklyn Nets?
June 8th, 2013 at 3:37 pm
I dnt know anything about basketball but if he signed with me I’ll get him to stop wearing leggings
June 8th, 2013 at 4:30 pm
No one makes hundreds of millions without being marginally intelligent… He’s not some new artist who got a business… he’s be a businessman for years now… we have to wait this one out. Plus I’m sure he’s not the sole person making decisions on the clients behalf…
June 8th, 2013 at 6:57 pm
Lol, you guys are slily. Jay is the face of the company and CEO. But I’m sure he as some of the best lawyers and agents working for him. He is not personally handling their contracts.
June 9th, 2013 at 3:18 pm
Thats huge..
June 11th, 2013 at 6:50 am
As always people will keep the crabs in the barrel mentality when someone is attempting to do good and intelligent business.Congrats to you Jay and your new business acquisition iwish you nothing and your clients all the best.Dont sweat the haters they fear change and diversity!