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A$AP Rocky has kept quiet on the solo front this year, spending most of 2014 appearing on songs by A$AP Mob, Baauer, PeeWee Longway, Joey Fatts, Lykke Li, and recently Tinashe and Sam Smith. As the fall season hits, Lord Flacko is ready to take over the fourth quarter, all leading up to the release of his anticipated sophomore album in early 2015.

Launched on flackojodyeseason.com, the Harlem creative and leader of the A$AP Mob debuts the song-video “Multiply.”

Continue after the jump…..

A song first premiered at Coachella 2014 back in March, Lord Flacko takes no prisoners, calling out fake people that infiltrate our lives.

In the gritty technicolor visual directed by Shomi Patwary, A$AP Mob roam through the streets of NYC as Juicy J and Yung Gleesh make cameos. The 26-year-old rapper fires a few verbal shots at the Virgil Abloh-lead BEEN TRILL clothing line-DJ collective (“I ain’t really fu**in’ with that BEEN TRILL, swear that sh*t is booty like Tip Drill”) and New York-based streetwear label Hood By Air (“HBA sh*t is weak, you can keep that”), brands Rocky has previously supported in past years, including modelling at New York Fashion Week.

From paying homage to the 90s with vintage clothes, to young spirited kids mobbing all throughout Manhattan, to an intermission where Yung Gleesh breaks out dancing to an unknown song Fake Shore Drive reports is “Pretty Flacko 2,” watch “Multiply” below.

New Music: A$AP Rocky – “Multiply” (prod. by Curtis Heron)

New Music: A$AP Rocky – “Pretty Flacko 2” (Snippet) (prod. by Nez & Rio)

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Previously:
A$AP Rocky’s SVDDXNLY Documentary (Video)
Tinashe Feat. A$AP Rocky “Pretend” (Video)
Sam Smith Feat. A$AP Rocky – “I’m Not The Only One (Remix)”