Usher’s Hard II Love LP is only three weeks away, hitting retailers on Sept. 16 via RCA Records. The entertainer is slowly rolling out records from the upcoming album, like last week’s offering “Missing U.” The Atlanta veteran liberates another new track off Hard II Love, premiering the Future-assisted “Rivals” on TIDAL.

The video for “Rivals” follows Ursher from sunrise to sun dawn, as the singer connects with the community of Atlanta. From the barber shop to the studio, a day party and finally a strip club, watch as Usher and Future enjoy the more simple entertaining day-to-day things life has to offer.

Continue after the jump….

Previously: Usher Announces Hard II Love Album Release Date; Drops “Missing U”