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Just days after their collaboration — a collection of custom boots — was showcased on the runway in Paris, Timberland has cut ties with A.P.C. over offensive remarks made by the French brand’s founder Jean Touitou.

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Not only did he coin a number of looks in A.P.C.’s Fall/Winter ’15 menswear collection “Last Ni##@$ IN PARIS” — a nod to both Kanye and Jay Z’s “N****s In Paris” and the 1972 Bernardo Bertolucci film Last Tango in Paris — but Touitou repeatedly used the n-word while narrating the show.

I call this one look “Last N****s in Paris.” Why? Because it’s the sweet spot when the hood — the ‘hood — meets Bertolucci’s movie Last ‘Tango in Paris.’ So that’s “N****s in Paris” and “Last N****s in Paris.” [Nervous laughter from audience.]

Oh, I am glad some people laughed with me. Yes, I mean, it’s nice to play with the strong signifiers. The Timberland here is a very strong ghetto signifier. In the ghetto, it is all the Timberlands, all the big chain. Not at the same time — never; it’s bad taste. So we designed Timberlands with Timberland.

Even worse, Touitou then tried to use his friendship with Kanye to defend his behavior, telling Style.com:

I am friends with Kanye, and he and I presented a joint collection at the same place, one year ago, and that this thing is only a homage to our friendship. As a matter of fact, when I came up with this idea, I wrote to him, with the picture of the look and the name I was giving to it, and he wrote back immediately saying something like, “I love this vibe.”

In response, Timberland president Stewart Whitney issued a statement today announcing that the company has ended its relationship with A.P.C.

Yesterday we became aware of the offensive remarks made by Jean Touitou during his A.P.C. Fall Menswear show in Paris. We have chosen to immediately terminate our involvement with the A.P.C. brand, including the footwear collaboration we had planned for this fall.

Simply stated, this kind of language and approach is in complete contrast with our values. Timberland seeks to collaborate with designers and brands who are at the forefront of lifestyle trends; equally important, they must also share our values. We will not tolerate offensive language or racial slurs of any kind being associated with the Timberland brand.

UPDATE (1/29): Jean Touitou has issued a statement to GQ in wake of the controversy.

When describing our brand’s latest collaboration, I spoke recklessly using terms that were both ignorant and offensive. I apologize and am deeply regretful for my poor choice of words, which are in no way a reflection of my personal views.

Related: Check Out The Full Kanye West x A.P.C. Fall/Winter 2014 Collection