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The LBC Lion has finally announced the official release date for his debut reggae album, Reincarnated. Snoop will release his project three days after the biggest weedhead day of the year, 4/20. In an official press release from Snoop’s management, the LP is confirmed to feature Drake, Chris Brown, Busta Rhymes, T.I. Akon, Rita Ora, & more, and will be released in conjunction with Berhane Sound System, Mad Decent, VICE Music, and RCA Records. Look out for project to hit iTunes and retailers on 4/23.

“We were searching for true reggae music and the message of peace and hope it reflects,” says Snoop Lion of REINCARNATED. “It’s so much a part of who I am, and this record is all about paying homage and giving respect to those who created and love reggae music, and hopefully introducing it to a whole new audience. I feel truly honored to make this album and respect to all who blazed the path for me.”

UPDATE: Snoop unveils the official album cover. Take a look after the jump…

Listen to Snoop Dogg’s latest collabo with DPG after the jump…

Thanks to DubCNN.

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Watch: Reincarnated movie trailer number two

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