Tue 24 Jul 2012
Kreayshawn’s “Go Hard (La La La)” Video: Soul-Crushing or Sorta Fun?
Posted by Miss Info under about miss info , for fashion-hounds and obsessive consumers , hmmm....? , laugh at , new music , things I'm supposed to hate I refuse to , videos[26] Comments
I’m still waiting for the mindblowing Kreayshawn song that Pharrell told me about, the song that he begrudgingly admitted to me was pretty damn good. A conclusion that shattered his entire perspective on reality and disrupted the universe’s time-space continuum.
This song, “Go Hard (La La La)” doesn’t seem to be it. But at the same time, I confessed to Mikey Fresh and Mr. North today that I don’t think it’s the most horrible thing I’ve ever heard/watched either. In fact, I think the beat by German electronic producer Boyz Noize is decent and catchy.
As for the video, the colorful pop-art effects by Syndrome (and Kreay, herself…) are packed with blatant Kaws and SoMe rip-offs, Roy Lichtenstein cues, and Mishka eyeball prints….
but Kreay and her band of she-ferrets actually look cute. Dare I say…feminine?
Perhaps I bumped my head. But I don’t hate it…as much as I do this new Owl City x Carly Rae Jepson video that I just watched on Jezebel. Why did I do that to myself?
Watch Kreayshawn’s “Go Hard (La La La)”
And tell me, art reference gets ripped off the most in the video?
after the jump
At the very least…admit how much better this is than this…or this!
Do you notice any of these “references” in the Kreayshawn x Syndrome video?:
-KAWS: a sample of his latest exhibit at Galerie Perrotin (Hong Kong). (via Arrested Motion)
-Roy Lichtenstein: amazing pop-art icon who subverted classic comic-book graphics on huge canvases. (“Ohh…Alright”, 1967)
-SoMe: award-winning graphic artist and video director, part of France’s Ed Banger crew. Did Justice’s “D.A.N.C.E” and Kid Cudi’s “Day ‘n’ Night” videos. (That Cudi video is still one of my favorite of all time.)
-Mishka: streetwear crew, uses lots of those classic punk bloodshot eyeball icons on their gear. Pretty sure Kreay owns a pair of these and said, let’s make a video out of my pants!
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July 24th, 2012 at 5:50 pm
I dont take Kreayshawn serious as an artist, rapper or what no matter who cosigns her….Mr FAB really?
Can I honestly ask why Persia who’s currently up for the Underground Music Awards “Female Artist of the Year” does not even seem to be on the radar of the digital tastemakers, bloggers, etc?
I hoped just off the former connection to EgoTrip via the White Rapper show she’d get some notice in the midst of the Kreay/Iggy/Azealia wave that’s currently in.
Oh well, This 80′s looking vid is different…..and bad. I could see it getting heavy play in the Cindy Luoper “I Want My MTV” days….
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Miss Info Reply:
July 24th, 2012 at 6:28 pm
um…..Cindy Lauper is a god!
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J. Reed Reply:
July 24th, 2012 at 7:33 pm
That’s usually my same response when people wonder how a heterosexual black dude from the westside of Chicago could possibly enjoy “Girls Just Wanna Have Fun” so much.
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Nightfall Reply:
July 25th, 2012 at 8:35 am
Not comparing her to Lauper directly. That’s just the vibe the video gives me in term of style & genre.
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Banko0o0o Reply:
July 25th, 2012 at 12:41 pm
I think the world just wants to fuck her… cant be mad at that..
This is more her lane than hardcore hip hop she can pull this vibe off successfully and if they bring back TRL she will be a massive pop star…
No TRL = NO SALES!!! White folk aint watching BET..
July 24th, 2012 at 5:53 pm
I don’t get it…how come no one hates on MMG repeatedly filming videos in parking lots and abandoned warehouses tho… hahaha
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Um... Reply:
July 24th, 2012 at 6:15 pm
From what was said in the post you could say she’s also ripping off Jeff Koons, Buff Monster(whose work resembles the “dead eyed X_X” cartoon characters throughout more so than KAWS, Speed Buggy(Old School Cartoon), the hearts and imaginations of young girls everywhere haha(the cupcakes and bright colors), and maybe she used the Mishka trademark eye mats instead of just straight ripping them off and a bevy of other things she may just genuinely like and decided to incorporate in her video… but alas I understand you had a job to do and an entry to fill haha
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Miss Info Reply:
July 24th, 2012 at 6:27 pm
hahaha…i was just riffing, but I love that you are even more schooled on art references than me. I’m the first to admit I wish I knew more. I’m going to check out Buff Monster. And who do you think gets credit for the original bloodshot eye iconography? I don’t know that I really see too much Koons in there but you’re probably right. I thought The Love Bug car, but I don’t know Speed Buggy.
thank you so much for the insight!
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Miss Info Reply:
July 24th, 2012 at 6:28 pm
honestly, I don’t even think those redundant rap vids get enough of a reaction out of me to discuss. I prefer something that I either hate or love than just…meh.
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Um... Reply:
July 24th, 2012 at 6:46 pm
haha true true I feel you. Speed Buggy was that old Hannah Barbara cartoon with the dune buggy that looked like an alternate Scooby Doo universe, and I just got Koons from the bubbly, weird, furry bits haha
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Miss Info Reply:
July 24th, 2012 at 7:04 pm
do you post about art on your tumblr etc? I want to include more of that here…in my off-time, I love exploring art/design.
Um... Reply:
July 24th, 2012 at 7:15 pm
I used to, started focusing more on putting my photography out there, but it is something I’ve considered getting back into…shameless plug haha but I recently posted some images from an upcoming Styles P and Saigon shoot I was at…but I dunno if I’m supposed to put that out there just yet haha
July 24th, 2012 at 6:58 pm
Why?!?!?!?! How does Kreayshawn keep getting these chances??? I can understand bringing something to hip hop we haven’t seen before (white girls rapping), but the golden rule should be held to everybody. Iggy can actually spit, Kreayshawn not so much
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manistiles Reply:
July 25th, 2012 at 5:51 am
but Kreashawn has found this ‘cute’ acceptable niche for a white chick–catchy and playful. which is more ‘palatable’ than a white chick trying to ‘spit’ sounding southern. Iggy’s already talked about more pop/dance-electro for her album– thats what her label wants.her quote ‘trap’ shit is for blogs+mixtapes
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Diontre Reply:
July 25th, 2012 at 10:06 am
I agree with as far as how she presents herself, but the bottom line is her music is TRASH.
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July 24th, 2012 at 7:05 pm
at times she looks bored in her own video
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July 24th, 2012 at 7:36 pm
Why do you slant everything you write about kreyshawn in such a negative manner, miss info? I’m just curious. I’m not passing moral judgement, simply perplexed as to why you always write about her begrudgingly? It’s not like you guys are over here promoting El-p or Killer Mike’s latest classics.
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July 24th, 2012 at 8:01 pm
Kreayshawn looks so uncomfortable in those heels. Her sister looks uncomfortable in the entire video. Hate to say it but Kreay resembled Amy Winehouse in this vid with the more feminine getup and tatoos. Like the art references though.
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MissNee Reply:
July 27th, 2012 at 7:12 pm
Regardless of what they say, these WGM chicks are not related at all.
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July 24th, 2012 at 10:58 pm
Song isn’t horrible, at least not bad enough to make stop. I liked the video, it was dope. Maybe she would have a better career being a director or something. Starting to think she is using her “rap career” as a way to just make videos.
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July 24th, 2012 at 11:18 pm
video aside. how come no one comments on how bad this song is. i think the beat is kind of dope but lyrically… buhhh. “
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Diontre Reply:
July 25th, 2012 at 10:09 am
Oh I did, that’s what should matter at the end of the day. You’re never catch me buying a female’s record because she makes creative videos, her music is TRASH and that’s that lol
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July 25th, 2012 at 7:16 am
this is the type of music she needs to make. go the pitbull, flo-rida route
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July 25th, 2012 at 3:35 pm
See what happens when you blow the right people…your chances are damn-near unlimited. She’s a cum-up for real.
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July 25th, 2012 at 6:33 pm
This chick must give one hell of a slob job. This is the only explanation on how this broad is getting air time.
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July 26th, 2012 at 10:00 am
You can’t be mad at Kreayshawn. Rappers brought this on themselves when they deconstructed their own genre. It all started to change after Jay’s Vol.2 and the annie sample. Aquemini was released in the same year, and it is a masterpiece, but it didn’t sacrifice lyrical content for popularity. Jay hasn’t said anything of significance since reasonable doubt, and vol. 1, but he’s still become a pop cultural icon.
Everyone likes to blame the south for rap’s change, and I agree to a certain extent, but East Coast rappers are just as guilty of sacrificing content for a cheap one-liner.
Then Kanye deconstructed it more, Wayne went from hotboy to sk8terboi, and now we have Kreyshawn. Even hip hop artists should stop using the term hip hop. This is something different. It’s like the difference between Jazz and smooth Jazz.
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