Wed 10 Jul 2013
Behind the Scenes: Jay-Z Performing “Picasso Baby” for 6 Hours at NYC’s Pace Gallery
Posted by Mr.North under Behind the Scenes , Genius Moment , Good For Hip Hop , Performances , Photos , Things I Like[12] Comments

Jay-Z continues to push boundaries in support of his newly released Magna Carta Holy Grail album. The rapper-mogul has descended upon New York City’s Pace Gallery on Wednesday afternoon for a six-hour performance of “Picasso Baby” off his new solo LP. Serving as a life art piece performance, the moment draws inspiration from artist Marina Abramovic’s 2010 MoMA exhibition Marina Abramović: The Artist Is Present. Footage captured from the event will be used for an official music video, presumably directed by Mark Romanek (“99 Problems”) who co-ordinated the event along with Salon 94. Wale, Marina Abramovic, Judd Apatow, Jerry Saltz, George Condo, and other well-known figures in the art world are all in attendance.
According to early reports, Jay-Z’s new album is set to debut No. 1 on Billboard’s charts next week selling an estimated 475-525k copies its first week in retail stores. Jay has already received a platinum plaque for the 1 million copies it sold via the “Magna Carta” app for Samsung devices during its initial July 4 release.
Check out photos and video on set of “Picasso Baby” below….
Major thanks to Cedar for the footage
Photo Credit: Cedar, Vibe Magazine, theesmd, Shaheem Reid,
liachavez
Related: Outside Jay-Z’s Marina Abramović-Inspired “Picasso Baby” Video Shoot (FADER)












July 10th, 2013 at 4:19 pm
Dope! Hov is the Man! Haters gon Hate though…
July 10th, 2013 at 5:19 pm
Wale tho he still winning
July 10th, 2013 at 7:56 pm
Wale lost the day he got into a twitter fight with the funny white guy in the stadium in Canada. And he will never recover.
July 10th, 2013 at 8:41 pm
I was there! Jay was vibing to my artists song. Check it out!
http://youtu.be/WwGfZZVhZSI
July 10th, 2013 at 10:10 pm
Aww man, that is dope as heck!!! I just love how Jay and Kanye stay pushing the envelope on what Hip Hop is and what it can be!!!!
#OnlyMoveForwardItsTheOnlyDirection
July 11th, 2013 at 1:21 am
Been rocking with SC since Reasonable Doubt. This is CRAZY cool to see. I came from next to nothing now I’m a physics teacher, trying to motivate youth…seeing this motivates me.
@imnotyouravg on IG
July 11th, 2013 at 1:26 am
Been rocking with SC since Reasonable Doubt. This is CRAZY cool to see. I came from next to nothing now I’m a physics teacher, trying to motivate youth…seeing this motivates me.
@imnotyouravg on IG
July 11th, 2013 at 9:06 am
his #1 album, the Gifted, would beg to differ #justfacts
July 11th, 2013 at 10:18 am
That’s that lady Marina in all black.
July 11th, 2013 at 5:48 pm
This is rocafella era Jay-Z back from heaven…he made his bed and came back for us y’all .
July 11th, 2013 at 5:52 pm
Jay z should remix “heaven” with eminem
July 11th, 2013 at 6:14 pm
Exactly! I guess his comment was supposed to say “lost *me the day…”