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For their new “Original Is Never Finished” campaign, adidas Originals tap three of our favorite artists who are also known for their originality. Reinforcing the idea that creativity is a constant loop in which the past forges a path for the future, the accompanying commercial features A$AP Ferg, Playboi Carti and KAYTRANADA, as well as other adidas ambassadors like NBA star Nick Young, Real Madrid defender Marcelo and Chinese singer/actor Lu Han. Of course, the clip also highlights adidas’ 2018 items, including the Crazy 1 ADV, Prophere and EQT BASK ADV.

Last year, A$AP Ferg teamed up with adidas for his Trap Lord collection while Playboi Carti starred in the brand’s “Crazy” campaign alongside Young Thug and 21 Savage.

Watch below…

Related: Pusha T Previews New Song “Bodega Babies” In Adidas Originals Short Film