Champs Sports has brought Hip-Hop and the NFL together with “The Moment” campaign series. Now into the fourth installment, the sportswear company shines the light on the south. 2 Chainz and NFL MVP Cam Newtoen star in their latest commercial, where the Carolina Panthers QB speaks on his unique fashion sense and different style of play on the filed. 2 Chainz uses the ad to debut a brand new track titled “Let Me In.” Watch the two Atlanta natives in Champs’ new commercial below.

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Previously: 2 Chainz Brings Out Drake & Baka Not Nice In Toronto (Video)